Selecting the right SEO platform can be troublesome, with such a large number of choices, packages, and resources to choose from. It can also be confounding and full of technical jargon: algorithms, URL, SEO on the page; how does it all fit into the subject at hand? Whether you're upgrading from an existing SEO tool or looking for your first SEO platform, there's a lot to consider.

Not only are hundreds of tools that can help you improve your SEO and appear higher in the SERP, but each one offers different functionality. From all-inclusive platforms to more specific software that focuses on specific aspects of SEO, there are numerous choices available that can help you improve your SEO strategy.

What is an SEO platform?

SEO agencies use analytics platforms and tools in order to oversee, execute, and measure brand presence across organic channels. It provides a complete view of your website's strengths, weaknesses, opportunities, and threats. To align the entire digital marketing team, an SEO platform brings all your data to provide a single source of truth. Instead of working with information spread across many tools and systems, SEO teams base their decisions on the complete picture of the data.

THREE BEST ANALYTICAL PLATFORMS FOR SEO

Siteliner

Siteliner is an SEO control tool that helps you find content identical to other pages on your site. And Google devalues sites for that. With SEO tools like this, you can analyze the entire site for duplicate content, broken links, average page size and speed, number of internal links per page, and much more. Also, compare your site to the average verified site with this tool to help you better understand where you are.

Serpstat

This is a growth hacking analytic platform for PPC, SEO, and content marketing. If you are looking for a complete practical tool to solve SEO activities, analyze competitors, and manage your team, Serpstat will be an excellent option. Numerous specialists are presently switching to the serpstat because it has collected keyword and competitor analysis data for all Google regions around the world. In addition, Serpstat is known for its unique characteristics. The most popular is a missing keyword feature, which identifies the keywords that your competitors rank in the top 10 search results, and you don't.

Google Analytics

An essential for any SEO campaign. Google Analytics is a tool that tracks and reports site traffic, currently as a Google Marketing Platform brand platform. Google Analytics is incredible. It is free, expansive, and powerful. For many companies, this is all you need. It's always a good idea to set up Google Analytics, even if your main analytics go through a different platform. Google Analytics always has a certain level of functionality for almost every aspect of the analysis.

Conclusion

It is difficult to choose between one SEO analysis platform and another, especially if you are not familiar with the different options available. Here are the top three SEO analytics platforms that you can use as a webmaster. Analytics is at the heart of online performance and must be processed logically and efficiently.