Battery World has announced the appointment of its new General Manager (GM), Johnny Kennedy, to drive the brand forward as Australia’s leading battery retailer offering second-to-none battery expertise, solutions and customer service Australia-wide.
Mr Kennedy brings to the GM role more than 26 years of experience in the battery industry, working across Business Development, Sales Management and Marketing in both Australia and New Zealand.
Prior to joining Battery World, Mr. Kennedy has managed sales teams for Lion Batteries, Federal Batteries and Century Yuasa Batteries.
In his most recent role, he developed online training platforms to provide employees and customers with up-to-date product and industry knowledge, which has grown to assist other major retailers in market as well as TAFE training providers. Mr Kennedy also brings his experience as a board member of the Australian Battery Industry Association (ABIA) to the role.
“I am passionate about the pivotal role we play in keeping communities, homes and businesses recharged,” Mr Kennedy said.
“Our locally-owned franchises are the lifeblood of many towns. This was made even more evident as we worked through the challenges of 2020, with our franchise partners coming forward, more than ever, to support communities with top quality Aussie-made products, local expertise and Aussie-wide warranties.”
Mr. Kennedy said he looks forward to leading Battery World in its continued success as a brand and franchise network, with a focus on training, product knowledge and customer service.
“I look forward to ensuring Battery World continues its growth trajectory, whilst continuing to support our franchise partners with exciting business opportunities and delivering innovative portable-power solutions to our customers,” he said.
“A focus on customer service and satisfaction will be key, backed by our extensive knowledge of product and our service offering. My goal is to build on the success of the past 23 years to create a collaborative culture and a passion for everything we do.”
“Battery World is committed to being the first choice for quality battery solutions, expertise and support for our customers, and I am thrilled at the prospect of defining our direction, while building upon the strength we have grown over two decades in business.
“Power Your Passion” is our new mantra and we aim to showcase this in everything we do for our franchise partners, community and customers alike.”
For more information on Battery World, visit https://www.batteryworld.com.au/ or head into your local Battery World store and speak to one of our Batteryologists.
Battery World is Australia’s leading battery retailer with over 20 years in operations and with 111 stores nationwide. Battery World is a franchise network that is owned by Century Yuasa Batteries, Australia’s only and largest battery manufacturer. The stores stock over 8,000 products from small coin cell AA and AAA batteries to large truck batteries.
Apart from the products, Battery World also offers customers additional services including free home delivery, click and collect, 24hr mobile service, free fitting, free battery checks, battery recycling and expert advice. Batteries can be very complex and most customers will need experts to assist them in selecting the right battery for the right application. This expert advice and exceptional customer service, coupled with selling quality, locally manufactured product differentiates Battery World from competitors.
Mr Kennedy brings to the GM role more than 26 years of experience in the battery industry, working across Business Development, Sales Management and Marketing in both Australia and New Zealand.
Prior to joining Battery World, Mr. Kennedy has managed sales teams for Lion Batteries, Federal Batteries and Century Yuasa Batteries.
In his most recent role, he developed online training platforms to provide employees and customers with up-to-date product and industry knowledge, which has grown to assist other major retailers in market as well as TAFE training providers. Mr Kennedy also brings his experience as a board member of the Australian Battery Industry Association (ABIA) to the role.
“I am passionate about the pivotal role we play in keeping communities, homes and businesses recharged,” Mr Kennedy said.
“Our locally-owned franchises are the lifeblood of many towns. This was made even more evident as we worked through the challenges of 2020, with our franchise partners coming forward, more than ever, to support communities with top quality Aussie-made products, local expertise and Aussie-wide warranties.”
Mr. Kennedy said he looks forward to leading Battery World in its continued success as a brand and franchise network, with a focus on training, product knowledge and customer service.
“I look forward to ensuring Battery World continues its growth trajectory, whilst continuing to support our franchise partners with exciting business opportunities and delivering innovative portable-power solutions to our customers,” he said.
“A focus on customer service and satisfaction will be key, backed by our extensive knowledge of product and our service offering. My goal is to build on the success of the past 23 years to create a collaborative culture and a passion for everything we do.”
“Battery World is committed to being the first choice for quality battery solutions, expertise and support for our customers, and I am thrilled at the prospect of defining our direction, while building upon the strength we have grown over two decades in business.
“Power Your Passion” is our new mantra and we aim to showcase this in everything we do for our franchise partners, community and customers alike.”
For more information on Battery World, visit https://www.batteryworld.com.au/ or head into your local Battery World store and speak to one of our Batteryologists.
Battery World is Australia’s leading battery retailer with over 20 years in operations and with 111 stores nationwide. Battery World is a franchise network that is owned by Century Yuasa Batteries, Australia’s only and largest battery manufacturer. The stores stock over 8,000 products from small coin cell AA and AAA batteries to large truck batteries.
Apart from the products, Battery World also offers customers additional services including free home delivery, click and collect, 24hr mobile service, free fitting, free battery checks, battery recycling and expert advice. Batteries can be very complex and most customers will need experts to assist them in selecting the right battery for the right application. This expert advice and exceptional customer service, coupled with selling quality, locally manufactured product differentiates Battery World from competitors.
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