November 29, 2013. A global travel promotion and publishing service has been expanded to assist travel businesses in any country to promote their products.
Almost every country has a deal site. Many charge high commissions to sell local travel products to consumers using email marketing and hyper local deal pages. Many have overlooked the fact that customers can come from any country anytime.
The International News Magazine has created a travel promotion section known as The International Travel Group ( ITG )
The site will offer holiday packages, travel goods and travel reviews as well as great travel promotional pricing for hire vehicles, tours, flights and experiences.
The aim is to allow people planning to visit any country to be able to look at travel options without joining a deal site or signing up for yet another deal newsletter.
Customers can look at what is on offer from travel businesses who place an offer on the site at no cost other than a modest 10% commission on sales.
Visitors who want to buy something can purchase a travel deal or product safely without revealing their credit card details to the merchant using encryption on PayPal.com.
Travel businesses have trouble affording high deal site commissions and this is one of the reasons that the best travel product in the World seldom appear on deal sites. It is too expensive.
The International Travel Group hopes that businesses will use their service to reach a global market without damaging their brand with crazy discounting or being seen on deal sites. There is no doubt that group buying deals have an effect on how consumers feel about a brand. Lower commissions and orderly marketing will enable quality products to be discounted as promotions with terms to suit the merchant not the deal sites.
Greg Rogers at The International Travel Group, said today "Deal marketing is great but when a brand is damaged by targeting once only super cheap only buyers who may never return, the investment in the commission and the discount does not have a long term return. Our commission is just 10% so travel operators spend less to reach out to new customers."
Rogers on to say, "Deal sites do not leave past deals online after the offer is over. They do not promote the business or the deal offering business' brand in the long term. The partnership ends when the deal is over. We have decided to create a page for each travel offer with a module that allows people to see the operators Facebook status right next door to the advertisement. This will enable Social Media to tell potential buyers more about the businesses that run promotions with us."
"All of our travel business partners have the opportunity to have videos on their promotion page, many more images than usual, Facebook presence as well as Instagram, Twitter and Google Plus links on each promotion page. I want travel businesses to know that we are more like a short term public relations business than a deal site and not a just a 24 hour deal operator. we build brands in much the same way as affiliate marketing"
"We offer what affiliate sites offer travel business but we do it short term for as long as required without long term contracts or high fees."
Travel businesses anywhere in the World either local, regional or national can run a promotion to show off their products and services on www.International.to. ITG handles the sale, issues the vouchers, assists with customer service and remits the money in full to the travel operator before they have to provide the service.
Contact The International Travel Group to find out more about running a travel promotion on an international news site with local reach. www.International.to Contact page or email editor@faxts.com
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