Businesses operators need to pay particular attention to the domain name that they select for their business.

An Australian business should use a .com.au as a first preference but at .net.au is adequate.

It is also acceptable to use a .com domain name as it is the World's most widely used domain extention.

Money spent of a high quality domain URL is an investment. There are people in the USA who have become millionaires from buying and trading domain names. Some bought generic domain names in 1993 for $10.00 and sold them for millions. Business.com is an example. Some years ago it sold for $7million USD

Domain names are a valuable trading commodity and it is highly unlikey that a small or start up business will be able to buy their first choice. A clothing trader cannot buy suits.com. It is simply too valuable and tightly held.

Aim for a .com that matches your business. SydneyPlumber.com.au is an example.

Trademarks or personal names linked to a generic word should be available. An example of this is RyanPlumbing.

There are websites that offer domains for sale and a domain buying service.

Businesses.com.au can arrange domain name purchases right here...Register a business domain