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Taco Bell® Unveils Connected Experience In-Line and Online

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IRVINE, Calif.--(BUSINESS WIRE)--As part of its ongoing commitment to use technology to further improve the fast food experience, Taco Bell® today is launching ta.co, the brand’s new virtual flagship restaurant and website that allows consumers to customize, order and pay in advance. ta.co gives users the keys to the Taco Bell kitchen by opening up the menu to explore combinations they have never seen before in the restaurant. It offers a seamless experience how they want it: across mobile devi

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