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HOLLYWOOD--(BUSINESS WIRE)--Quarterly Co. today announced Coco, star of E!’s hit reality TV show “Ice Loves Coco,” as the latest contributor to the company’s subscription service. Coco’s Quarterly subscribers will receive a collection of personally curated, tangible gifts directly to their doorsteps every three months, offering fans unique insight and unparalleled access into what inspires the celebrity.
“Coco has captivated and entertained audiences across a variety of mediums, and we are thrilled to bring her one-of-a-kind personality to Quarterly”
“My Quarterly mailings will be fun and explore what it means to be a woman – my kind of woman,” Coco said. “I love working out, getting glammed up, hitting the town with friends or just pampering myself at home. I’ll be sending subscribers my handpicked favorites for fashion, fitness and femininity.”
Backed by Zappos.com CEO Tony Hsieh’s VegasTechFund and led by Netflix Co-Founder Mitch Lowe, Quarterly is a new way for anyone to meaningfully connect with the people they care about. Coco is the latest trendsetter to join Quarterly’s fast-growing group of influential contributors, which includes Pharrell Williams, Tim Ferriss and other leading entrepreneurs and entertainers. Coco’s Quarterly subscribers will receive a package containing an array of original, exclusive items, as well as a letter explaining how the selected items fit into her life.
“Coco has captivated and entertained audiences across a variety of mediums, and we are thrilled to bring her one-of-a-kind personality to Quarterly,” said Lowe, CEO of Quarterly Co. “One of the greatest pleasures in life is discovering new and interesting things, and Quarterly offers Coco’s fans a unique way to invite her into their homes and find out what fascinates her. Having got an early look at her first mailing, I am confident her admirers will love what she’s put together and be thrilled with the great value they are getting.”
Coco, born Nicole Austin, is a television personality, glamour/fitness model, Vegas star, fashion designer, Internet sensation and dog mom to Spartacus and Maximus. In April 2011, Coco and husband Ice-T opened their lives to the world in “Ice Loves Coco,” which chronicles the couple’s daily life and focuses on her business ventures. She most recently graced the stage as the headliner of “Peepshow” at Planet Hollywood in Las Vegas.
Coco’s first Quarterly mailing ships on October 29, 2013. To subscribe, visit https://quarterly.co/products/coco. Leading up to the first shipment, Coco will also be running a contest to give away five subscriptions via her social media.
About Quarterly Co.
Quarterly Co.™ is a subscription service that sends people curated, physical gifts in the mail every three months from influential contributors of their choice. Founded in 2011, Quarterly is currently backed by True Ventures, Collaborative Fund, VegasTechFund, SV Angel and others. For more information, visit www.quarterly.co.
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