MONTREAL, Sept. 17, 2013 /PRNewswire/ -- Amber Child Safety, the most comprehensive online child protection solution, today launched its advanced safety system giving parents and caregivers peace of mind while protecting their children in this digital age.  Amber Child Safety introduces an integrated, easy-to-use digital toolbox for parents to address emerging dangers like cyber-bullying, online predators, texting-while-driving, child abductions and much more.  It is the only child protection system endorsed by Donna Williams, whose daughter Amber was the namesake for the Amber Alert.

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Until now, parents have struggled with traditional monitoring methods or a confusing combination of apps, websites and even cumbersome GPS tracking devices. Amber Child Safety is designed to be easily used and accessible to adults with little or no digital experience, and it works anywhere that a data connection is available.  Starting at only $9.95 per month, Amber Child Safety is an important and affordable tool to protect children and families.   

Amber Child Safety houses its safety features under one easy-to-use system with three products, each addressing predominant safety concerns of 21^st century parents.  Parents can pick and choose the products that are right for their families.  Settings can be changed any time through an intuitive online interface, allowing each customized safety solution to meet the needs of a growing child.  The three products offered are:

• Amber Database: Provides a free and secure place for parents to store important information on their children.  In the case of an emergency, this information can be transmitted to law enforcement with ease, providing immediate details they need to locate and recover a missing or abducted child.
• Amber Internet: Allows parents to monitor and control a child's access to the Internet, and specifically social networking sites like Facebook, Twitter, YouTube and Instagram.  Parents can choose to receive instant alerts for inappropriate content or interactions.
• Amber Mobile: Harnesses the power of a child's mobile device to keep them safe wherever they go.  Parents can use geo-fencing technology to receive alerts when their children enter an unfamiliar area, prevent texting-while-driving and control their child's mobile interactions through "whitelists" and "blacklists" for individual contacts.

"Raising children in this digital age requires a whole new set of rules that every parent should be aware of. They are texting, using Facebook and browsing the Internet at younger ages - often with little or no oversight - and are being bombarded with messages they may not be ready for. While technology is and will be prevalent in their lives, it's important that parents stay one step ahead to ensure their children are always protected from potential dangers," comments Darryl Hicks, President and CEO of Amber Child Safety.  "Our goal with Amber Child Safety is to put the power of technology back in the hands of parents, and to help them use it to safeguard their family online and out in the real world."

"The Amber Child Safety system really is wonderful," comments Donna Williams, mother of the namesake of the Amber Alert.  "With Amber Database, information is stored in a safe place that the police can access immediately. The database is easy to set up and secure, and parents who have little computer experience will find it easy to use."

In addition to the database, Internet and mobile safety solutions, Amber Child Safety also provides all customers with a content-rich monthly email newsletter, completely free of charge.  The newsletter highlights important news items about child safety, tips for parenting in the digital age and updates on new Amber Child Safety features.

About Amber Child SafetyAmber Child Safety is the most comprehensive protection system available that provides peace of mind for parents when it comes to their children's safety.  Addressing major 21^st century safety concerns like cyber-bulling, online predators, texting-while-driving and social media interaction, Amber Child Safety is a must-have tool for protecting children and families in the digital age.

Connect with Amber Child SafetyVisit www.AmberChildSafety.com or follow Amber Child Safety on Facebook and Twitter for the latest news and updates on protecting kids in the digital age.

SOURCE Amber Child Safety

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